​The road to driverless cars - Ready to let go?

  • New car buyers are embracing safety features
  • Passengers set for whole new interactive experience
  • Developing technologies include 3D hand-gesture recognition

- A ton of exciting assistance systems prepare today’s newly launched vehicles for the final step in automotive development: driverless cars.

And it’s mainly in safety advancements where autonomous driving systems could change the future of how we travel. Current features of advanced driver assistance systems (ADAS) include automatic parking, blind spot and driver alertness monitoring, warnings if you drift into another lane, pedestrian protection and other collision avoidance programmes.

It sounds like something from a sci-fi movie but we’re already well on the way to seeing more of these technologies on our roads. The number of car buyers embracing existing semi-autonomous systems like collision-warning and emergency breaking is soaring. Recent figures reveal up to 50% of new sales include some variation of these safety features. 

Hyundai Motor future connectivity cockpit concept.


In addition, developing (AR) technology will project virtual images onto the windshield. Animations will describe road conditions, arrows will lead to exit ramps, and street signs will be highlighted.

We’re already seeing how ADAS technologies are changing how we travel. Other areas in further development include connected cars, voice recognition and smartphone apps. Internet access allows your car to share information such as map directions with your smartphone, tablet and even wearable devices both inside and outside the vehicle.

ADAS and autonomous systems

As the automotive industry grapples with the consequences of the full leap towards driverless cars, with the development of more ADAS and autonomous systems, car buyers are showing a willingness to put their trust in the technology, especially if it means we’re safer on our roads. 

The Hyundai IONIQ features some of the most advanced active safety systems such as Lane Keeping Assist System (LKAS) and Smart Cruise Control (SCC)

Cars which can warn us about imminent collisions and respond by reducing speed or stopping, react to changing weather and road conditions, read traffic signals and signage, and negotiate narrow passages and hazards have the power to transform how every member of society travels in the future.