The Cactus M concept is a modern take on the values that led to the development of the Méhari. Values relating to comfort, well-being and leisure, which have always been part of Citroën. At ease on all types of terrain and in all situations, the Cactus M concept inspires a sense of well-being, freedom and escape.

The character and strong personality of the Cactus M concept car is inspired by the 1968 Méhari and the seaside world associated with this legendary model.

The beach, sand, salt and water are all considered as incompatible with cars. However, Cactus M was designed for this environment, to let users enjoy an intense, uncompromising leisure experience.